How to Craft Timely PR Strategies with PR Pro Samantha Bryant

Episode 81: How to Craft Timely PR Strategies with PR Pro Samantha Bryant

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Samantha Bryant has nearly two decades of experience sharing the stories of businesses with media both locally and nationally. Her clients have ranged from retail giants, educational leaders, start-ups, renowned chefs, fashion designers, authors, boutique hotels, and non-profits. Samantha’s illustrious background allows her to truly know today’s media markets inside and out. She has been on both ends of the spectrum serving as a reporter at an award-winning publication in Iowa City and diving into production at a nationally syndicated television show in Chicago.

In today’s episode, we dive into what it means to be timely  – we chat through timely strategies, follow-ups, pitches, and press releases, and wrap up by touching on how brands can utilize community relations to spread brand awareness.

Here’s what you’ll learn:

• How Samantha got her start in her public relations career
• How she dabbled in many different areas of public relations including journalism
• How Samantha got big name accounts on her resume
• How Samantha began freelancing and working for herself 
• The importance of client relationships when growing your PR business
• Learn Samantha’s tips on resources to stay up to date on pitch ideas
• Hear what a pitch needs to be considered timely
• How brands can utilize community relations to spread brand awareness
• And More!