4-WEEK POP UP PROGRAM
HOW TO GET PRESS IN TODAY’S MARKET
KICKING OFF MAY 2020
THEPRBAR CLIENTS HAVE BEEN FEATURED IN
AND MUCH MORE!
Do you want to see your name or business in the press?
If so, are you:
A. Not sure where to even begin to accomplish such a thing
or
B. Not sure of how to pitch to stand out in today’s pandemic-heavy landscape?
If you answered YES to either A or B above..
Don’t worry, I got you.
JOIN ME FOR THEPRBAR’S
4-WEEK LIVE POP-UP PROGRAM
I am going to teach you how to get press in today’s saturated market, and beyond!
IN THIS PROGRAM YOU WILL LEARN....
BY THE END OF THE PROGRAM YOU WILL WALK AWAY...
- Knowing exactly how and when to pitch to the media
- With a PR-PRO Media List
- With a Minimum of 5 Newsworthy Story Angles
- With at least 5 Expertly Tailored âReady-to-goâ Pitches
WHAT OTHERS ARE SAYING....
NIMI, THE BEEM BOX
……If youâre not working with THEPRBAR, you will be missing out on so much vital information! Lexie is extremely knowledgeable, and she breaks down what PR is and the opportunities it will create for your company. Working with her is the upward shift my company needed!
GEORGIA, FLIGHT FILLOW
……Lexie provided great tips and even templates for me to use when implementing her strategies…Highly recommend working with her, you wonât regret it! Love this company, Lexie is a game changer! working with her, you wonât regret it! Love this company, Lexie is a game changer!
FARRAH, FM WELLNESS
If you are a small business owner and looking to learn more about PR strategies or simply to connect with a genius business owner, I highly suggest working with Lexie! You wonât be sorry!
YULIA, MILLENNY
…I wanted to thank Lexie for demystifying the whole PR process for me. Before I used to think it’s something only PR professionals could do… now, thanks to Lexie I’m realizing that it’s truly not that hard and I can totally do it for my brand.
MEET YOUR COACH
Hi, I'm Lexie!
From winning Shark Tank brands, to some of Inc. Magazineâs Fastest Growing Companies in America, Iâve helped countless companies and entrepreneurs gain accelerated success through the world of Public Relations.
With 10 years of PR and Marketing experience, serving most recently as a VP of PR and Marketing of a high 8-figure industry disruptor, I have been recognized as top â20 in their 20sâ and âBrilliant PR Experts under 30â. BUT cooler than that, through our work together, my clients have earned accolades such as âEntrepreneur of the Yearâ in their city, âMost Entrepreneurial Companies in Americaâ â Entrepreneur Magazine, âBest Kept Secretâ in Beverly Hills, âMost Innovative Gyms in Americaâ â Greatist.com, and have been featured in outlets such as Forbes, Entrepreneur Magazine, Inc., CNN, the LA Times, Eater, USA Today, FabFitFun, The Huffington Post, Thrillist, ABC, CBS, Wired âŠand many many more.
In 2019, I founded THEPRBAR inc. to establish a fun and inspiring brand that empowers entrepreneurs and small business owners to build their own empires!
Want to know who I am outside of work? Here are some “fun facts” about yours truly đ
- My drink of choice? Itâs a toss up between a great glass of wine or a jalapeño-cucumber margarita with a tahin rim *that rim is critical*.
- Iâm a self-taught juggler and have an epic magic-trick not a single party-goer has yet to debunk.
- While I live in Southern California, Iâm from Portland, Oregon and will always be an PNW girl at heart.
- I am terrified of spiders and sharks but have NO problem jumping off cliffs and paragliding in the Swiss Alps (highly recommend by the way!)
- Iâm a podcast junky â a few of my favs? Goal Digger, MFM, She did it Her Way, RiseâŠI could go on.
- I LOVE interior design (huge HGTV fan over here!)ââ
- Dominos pepperoni pizza gives me life (with ranch of course.)
WHAT OTHERS ARE SAYING....
KENZIE, KINDER WITH KENZIE
…My sessions with Lexie have been so valuable! It’s obvious that she is a wealth of knowledge, and with that said she did not overwhelm me â she kept her information concise, clear, and prioritized. I highly recommend working with Lexie!
APRIL, BE YOU CREW
….I learned so much about PR and how to get my side business afloat. Lexie is genuine and down to earth, also. It is definitely worth your time! I highly recommend Lexie!!
KELSEY, KD DESIGNS
…Lexie is a natural in PR. There could be no greater recognition of the work she does. I have learned so much from our time together and really feel like I have a solid go-forward action plan. I give her my highest recommendation!
SARAH, THE BLACK MARKETPLACE
…I couldnât be more impressed with the way she handled diagnostics on what I currently have going, while brainstorming brilliant ideas to get me where I envision myself being. I will continue to employ her services for many reasons. I also appreciate that she is teaching me to grab the reigns and learn while guiding me, this way I am learning and able to continue growing. Thank you so much!
NIMI, THE BEEM BOX
……If youâre not working with THEPRBAR, you will be missing out on so much vital information! Lexie is extremely knowledgeable, and she breaks down what PR is and the opportunities it will create for your company. Working with her is the upward shift my company needed!
GEORGIA, FLIGHT FILLOW
……Lexie provided great tips and even templates for me to use when implementing her strategies…Highly recommend working with her, you wonât regret it! Love this company, Lexie is a game changer! working with her, you wonât regret it! Love this company, Lexie is a game changer!
FARRAH, FM WELLNESS
If you are a small business owner and looking to learn more about PR strategies or simply to connect with a genius business owner, I highly suggest working with Lexie! You wonât be sorry!
YULIA, MILLENNY
…I wanted to thank Lexie for demystifying the whole PR process for me. Before I used to think it’s something only PR professionals could do… now, thanks to Lexie I’m realizing that it’s truly not that hard and I can totally do it for my brand.
FREQUENTLY ASKED QUESTIONS:
What âtypes of businessesâ will this program work for?   Â
From non-profits, to coaches, to brick & mortar locations, to product-based businesses, to tech-platforms and more, this program can work for any type of business. Want to discuss with me further? Letâs chat!
Will PR really help my business?
If you wish to achieve one of these five outcomes, then yes, PR will really help your business.
- Increase Brand Awareness
- Get New/More Clients
- Shape Public Perception
- Gain Credibility and Authority
- Increase Revenue Organically (aka without draining your budget on ads)
Help me! Iâm an introvert, and do NOT want to be the face of my brand. Can I even get PR without doing so?
Absolutely. A PR strategy can be created to be product-focused or highlight another member of your team. That being said, unless you plan to retain a PR firm to act as your full-time representative, it will be necessary for you to conduct outreach âbehind-the-scenesâ to land such press.
What happens if I am gone a week or my work schedule conflicts with the program timeline?
I will coordinate with program attendees to find the best time that works for everyone. If you miss a live zoom meeting, you will be provided with a recording. If additional sessions are required to get you caught up, weâll make sure to do so!
How will you provide âsupportâ?
Via Group Zoom calls, 1:1 phone calls, and Slack chat support.
How much time will this require weekly?
Content delivery and live support calls will be 1-2 hours in total. âHomeworkâ depends on how fast you work. Based on past-client experiences, commitment shouldnât be more than 2-3 hours of work weekly.