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Media Pitching Preferences – Rapid Fire Round Up – Podcast Transcript

Media Pitching Preferences – Rapid Fire Round Up Podcast Transcript

Episode 41 – Pitchin’ and Sippin’ – Media Pitching Preferences – Rapid Fire Round Up

Lexie Smith 

We’re doing something a bit different this week on the pitching and sippin podcast, we’re doing a roundup of eight of our past media guests pitching preferences. So context typically when I have a member of the media on the show, towards the end of the episode, I asked them a series of rapid fire questions about their personal preferences when being pitched. So for example, what day of the week do you prefer to be pitched? Do you want people to send photos? Do you appreciate follow ups? Or do you hate follow ups? If so, how many follow ups. So take out some pen and paper because you’re about to hear exactly what these writers and editors actually want to receive in their inboxes.

Lexie Smith 

First up, I’m taking you way back to Episode One of Pitchin’ and sippin’ with the one and they only christine o’donnell. Christine O’Donnell is an Emmy nominated TV journalist and podcast coach. She has been seen on TV screens across the nation on channels such as ABC, NBC, Fox, CNN and more. In her episode, we talk about pitching TV, and the world of podcasting. What are her pitching preferences listen up, because here we go.

Lexie Smith 

What’s more important when someone is pitching you their social following of the guests, so how large their audiences or the story that is in the email?

Christine O’Donnell 

Story.

Christine O’Donnell 

It helps. I wouldn’t. I wouldn’t say it’s a make or break. It helps. It helps. Okay.

Lexie Smith 

How do you feel about follow ups? should someone follow up with you if they don’t hear back?

Christine O’Donnell 

Yes. Yes, I’m crazy busy. And a lot of people are crazy busy right now, with a lot going on that they’re balancing. And there’s a real chance that I’ve been meaning to follow up with you, but just haven’t. So when it comes to follow ups, I actually think just like a kind of reminder, like it just read for the email that just says, Hey, bringing this back up to the top of your inbox. Like I know that, like it might have got lost in the shuffle. Just wanted to remind you of this, and I’ll be like, Oh, yes, yes. I’m so sorry. Just ABCD to z happens. So that’s why on me. I just got pooped on. Sorry. I planned on it. And then my daughter pins on me. I was Asher actually is my son. Okay. Hey. Yeah.

Lexie Smith 

Preferred day of the week to be pitched on?

Christine O’Donnell 

You know, I got pitches all of the time. I always thought it was kind of nice. Like, especially if you think it’s more of a timing thing. Instead of day of the week. I think it’s more like time of day. Like if you were to send me a pitch, it’s like five or six in the morning. I would probably read it before I went into work.

Or in like over lunchtime. So anytime between like noon and two o’clock. If you sent me an email, there’s a good chance that I would open it because I’m taking a few minutes for myself to eat a sandwich and look at my Instagram or something and so and check my email. And so that’s when I would get a pitch. So yeah, I would say morning and afternoon is a good time to send pitches day of the week. Yeah, maybe Sunday, maybe Sunday night before or I would go into work.

Lexie Smith 

Yeah, okay. Yeah. And then this is a topic of debate pitch length. Is there such thing as a pitch? That is too long? too wordy?

Christine O’Donnell 

Yes. Yes. Yes. The shorter at least for me, and I think this is also a personality type thing. But for me, I like it to be like three stanzas or less. And if there’s more information that needs to be like, that I need to read, like, attach it in a link, like, Oh, I hook me in those three stanzas. The first stanza should be about this amazing thing that you saw me report on the news. And you just think I’m a great reporter, and I’m awesome, awesome, awesome. And you’ve been following me and you love me so much. And you just want to build a relationship with me. And then I’m like, Oh my gosh this is awesome. I really like this person, because I feel like they’ve looked at my work and they respect what I do and and they get me and so that’s where I would start stanza number one stands at number two, we get to the point

of why they’re why they’re sending me a pitch and stanzas number three is to support stanza number two, and if there’s anything else I need, there’s a link to to read more like this is attached or this is attached, or go here for more information.

Lexie Smith 

Okay, next up, we have a freelance journalist and travel writer, Brianne Nemeroff from Episode Six, also the co-founder of her own publication, it’s brand Ben calm. Brand first started her career as an entertainment reporter covering the entire US. Then upon moving to Los Angeles, she worked her way up to become a managing editor of Viva Glam magazine, a vegan lifestyle publication for which she launched a travel column and interviewed more than 400 public figures, including Zachary Levi, Meghan Malala Everleigh mean, Fifth Harmony. I mean, the list goes on. Her episode focuses on interviews and the realities of journalism.

Lexie Smith 

I’d love to do a little kind of rapid-fire action with you so so don’t spend too much time. Just  give me your honest first reaction. And this is still on the the pitching, pitching side of things and kind of just your personal preference. So to piggyback off the sliding on DMS. Where do you prefer to be pitched email? Instagram, LinkedIn, Twitter?

Brianne Nemeroff

Email, email Yep.

Lexie Smith 

Okay. Do you prefer a certain day of the week to be pitched?

Brianne Nemeroff

Are there days of the week right now? That is, anytime question anytime.

Lexie Smith 

pre COVID? Was it like avoid Friday, avoid Monday or net? Doesn’t matter?

Brianne Nemeroff

I think that’s general I think it’s someone who has been doing a lot of pitching for other things. I find I get my best responses on Tuesday and Wednesday. So I would assume that’s what I’m on my email as well.

Lexie Smith 

Okay, fair enough. Let’s talk pitch length. Is there such thing as too long?

Brianne Nemeroff

I’m a writer, so no, but but don’t waste your time. Don’t waste your words. Don’t give me a backstory on the history of one ingredient in something in there. Like unless it literally is like a one ingredient argan oil or something like that. Just make it sweet. Megan, important, and if it needs to be long, great. If it can be short, in better, even better, okay.

Lexie Smith 

Do you read every single pitch that comes into your inbox? Or are there keywords you scan for, you know, maybe at the height of when you’re seeing pitches, how did you filter.

Brianne Nemeroff

Um, when I was at PayPal, I’m actually my inbox didn’t get super crowded. So I was actually able to open everything. But I, the ones that I could tell could work for us. I mean, if they had images in there, that was even better than an attachment. If I could tell that it was pretty lazy. I just would ignore it. Because, you know, a lot of these people aren’t necessarily expecting a response. They’re just trying or sending out press releases.

Lexie Smith 

I mean, I was a little bit different. I responded almost everyone and only she just said yes or no.

Brianne Nemeroff

I love it on rare, you are rare, which is why I’ve kept you as my friend. On the other side, yeah, you get bored.

Lexie Smith 

Um, I have two more rapid fire and then we have some fun questions. So you actually touched on this, how important are photos and a pitch?

Brianne Nemeroff

I would say very. Unfortunately, because I worked at a very visual magazine that was very focused on looks, it was very important to see if either the person matched it matched our what we would consider glamorous for food would have to be, you know, at least look good. No in the fridge. It just needed to fit into the lifestyle. So if you’re working for like if you’re pitching something that’s more ethical or a bit more green or something like that, you know, looks may not matter. But if you’re trying to fit into a certain lifestyle, whether it be luxury or green specifically or, or, I don’t know even more vintage aesthetic matters. And so we need to see what you’re pitching us directly.

Lexie Smith 

Fair enough. Last rapid fire How do you feel about follow ups?

Brianne Nemeroff

Yes. I love them. I do them all the time. I expect people to do them. I don’t find it annoying. I’m busy and maybe they just got back to me first, but it’s about timing. Give me a week. So don’t follow up anytime.

Lexie Smith 

Okay, within the same I think that’s a great a great note. And once again, people if you want to end up pitching Bri listen to listen to this. Take notes, please.

Lexie Smith 

An episode 15 we meet Theresa Christine, freelance travel writer, podcast host and photographer with by lines and outlets such as Lonely Planet, Forbes, Nepal magazine, Huffington Post, insider and many others. Theresa writes about topics spanning from global women’s issues to interesting locals, couples travel design festivals like Burning Man, entrepreneur and small business profiles and more. In the episode we talk through travel writing, pitching freelancers, and much more.

Lexie Smith 

Okay, so do you prefer a certain day of the week to be pitched?

Theresa Christine

No.

 Lexie Smith 

Okay.

Theresa Christine

Although Can I add? I will say Mondays are always a crazy busy day, because the weekend you know, I try not to work. So there is a higher chance that an email on a Monday I will look and be like, I’ll get to that later. Which could be bad, I think. Yeah, I think that could be bad. Yeah. Honestly, if the subject line is interesting, and the content is interesting, like great, but Thursdays and Fridays are so quiet compared to Mondays Tuesdays that it’s a lot easier to spend time on what I’m looking at.

Lexie Smith 

That’s very helpful. Okay, let’s talk pitch length. Is there such thing as too long?

Theresa Christine

Yes.

Lexie Smith 

Okay. How important are photos to you in a pitch?

Theresa Christine

Oh, they certainly are helpful. It’s really, I would say it’s not important if the pitch is great, awesome. But knowing that I have them, especially if it’s a really hard response, knowing that I have them makes it a lot easier to put everything together. So it is a nice added bonus.

Lexie Smith 

Okay, how do you feel about follow ups?

Theresa Christine

I think after three, it’s sort of like, I’m sorry. You know, like, sometimes I just don’t have the brain space to respond. And I know that I should try and respond to everyone. But I think after three, I’ve seen it. He reminded me of it. If it’s important and applicable to something I’m going to write I will come back to you. But yeah, after about three, I’m good. So wait, so one, two, fair game. Yeah, I think that there are some times when I’ll, I’ll look at it. And I’ll be like, I can’t get to this now. Or like, I need to think about this. And the follow up or the final follow up or you know, third follow up, will, you know, bump that back up to the top of my emails, and that’s helpful. I think the timing in between your follow ups matters also.

Lexie Smith 

Okay, so what’s what’s the tip on timing there?

Theresa Christine

I think my something that irritates me is when someone emails me one day and the next day, they follow up super quick. If it’s if it’s time time sensitive, that’s one thing. I understand that. But if I’ve gotten quite a few recently, where people have followed up just the day after, and I don’t like that.

Lexie Smith 

Okay, fair enough.

Lexie Smith 

Mar Yvette is an LA based lifestyle writer and editor who has worked with some of the world’s most recognized media companies, including a news abc city search, Huffington Post, Playboy magazine, and good day LA. She’s the founder and editor in chief of home Girl Talk, and online platform that connects and promotes women from all walks of life, particularly women of color, and Episode 16. We talk about knowing your audience how to break into the media world, and she gives us a pretty amazing byline opportunity.

Lexie Smith 

Anytime I have someone that’s a member of the media on here, I’d like to do a couple preferential quick fire rapid fire questions so there’s no right or wrong. It’s just what do you prefer? So first up, do you and let me clarify, you do still get pitched?

Mar Yvette

Oh, yeah, everything’s around that topic. Okay.

Lexie Smith 

Do you prefer a certain day of the week to be pitched?

Mar Yvette

Not Monday.

Lexie Smith 

Not Monday, okay? How about a certain time so mornings, afternoons, evenings, it really doesn’t matter.

Mar Yvette

It’s just like Monday seem to be the days that everybody pitches in the day everything, you know, most everyone is back to work. So it’s just like a flurry. So that’s why I say not Monday, any other day, but Monday, and any time of the day, I mean, I’m in from my computer all day long. And sometimes I’m you know, just head down in an article or edit whatever it might be. And I’m not going to check my email every five seconds. So you know, I’ll check the first bunch, maybe in the morning, get through those, delete what I don’t need, and then go through the second round. And then so go for the day.

Lexie Smith 

How do you feel about follow ups?

Mar Yvette

Um, I don’t mind them. If you’ve been in the scene a little bit, you know, long enough, if you know, you’re the person pitching. You know, it’s very nice when they say just gently following up just kindly following up on this. I don’t mind that at all. And as a matter of fact, it actually has helped me.

It often actually helps me. it’ll remind me like, oh, shoot, I didn’t respond to that. Or Oh, yeah, I said I was gonna do that. Girl. I think even you had to follow up with me for this for this podcast, so yes, it works.

Lexie Smith 

One last Rapid Fire question. Do you care about who’s pitching you? Let me clarify what I mean by that. Does it have to be a publicist pitching you or can a founder pitch you?

Mar Yvette

Oh, it doesn’t matter. If it’s something interesting. It doesn’t matter. You know, where you’re getting it from? I mean, I should add a disclaimer, like, you know, like, it doesn’t matter where it comes from, like, it’s not some bizarre or strange or, you know, questionable person or entity. But yeah, if it’s a founder, if it’s a publicist, if it’s the you know, it’s a woman who started her own CBD, you know, beauty brand, if it’s her mom, emailing me, which that has happened. I don’t mind if it’s an interesting product or service or idea that you have, I’m going to take a look, I’m not going to ignore it. You don’t have to be, you know, the publicist, not everybody can afford a publicist. You know, not everybody’s at that point. You know, I’ve had pitches on like, Hey, I have a new movie coming out. And it’s the filmmaker himself, you know, and like he, he’s, I’m just thinking of one guy in particular, I won’t name him, but he has a really impressive resume. And I’m like, wait, what, like, you’ve worked with all these hip hop artists, and you’re, like, you yourself are sending me this preview of your movie. I mean, you know, times are tough, who knows what people are going through? Or maybe they just fired their publicist? Or, you know, maybe they haven’t gotten around to to hiring you know, somebody market to market their, their brand or their product or service. So it does not matter.

Lexie Smith

Thank you for answering that. I like asking that because we have Yes, publicists who listen to this, but we also have founders who are embarking on that more kind of in house version. So anytime someone’s open to it, I think it helps them feel affirmed.

Lexie Smith

At the time of us recording Episode 17 Thatiana Diaz was a beauty contributor at refinery 29 and the senior editor for refinery 2019 first Latina x cross platform channel so most, since she has taken on a new role as editor in chief at the media brand, Ramirez Club, which by the way, huge congratulations, Tatiana. Her episode is chock full of pitching tips galore, including an update on the industry’s stance on mailers. Now, let’s check out her personal pitching preferences.

Lexie Smith

So if you’re ready, we’re gonna do some rapid fire preferential questions. I know I’m building it up, right.

Lexie Smith

Here we go. So first and foremost, do you prefer a certain day of the week to be pitched?

Thatiana Diaz

Yes. Monday or Tuesday. beginning of the week, beginning of the week, okay, certain time. Mornings right away. That’s when I’m checking my emails and responding.

Lexie Smith

Okay. How important do you feel photos are in a pitch?

Thatiana Diaz

Not important.

Lexie Smith

Okay. You kind of asked answered this earlier. But let’s be a little more specific. How do you feel about follow ups? Can people send them? And if so how much?

Thatiana Diaz

yes, I believe in one to two follow ups. And I just me it’s just too aggressive. I read because I’ll tell people I appreciate follow up. Sometimes your email gets lost and I’ll end up tiny. I always appreciate that. But as long as it’s not aggressive enough.

Lexie Smith

Do you prefer a formal introduction? Or do you even care for the person pitching you so if the first time I’m pitching do I need to introduce myself formally? Or do you not care? Should I just get to the pitch and get to the pitch?

Thatiana Diaz

I think you could quickly say, We don’t need like a whole bio, but you could quickly say, Hey, I’m blah, blah, blah from blah, blah, and then just great. straightens and pitch.

Lexie Smith

Okay, awesome. And last rapid fire does a pitch that is so a product pitch, do they need to offer you product in order to be considered for feature? So do you need to physically experience that product before considering to feature it?

Thatiana Diaz

It depends on it depends on what this how I would use this product, like how I would have featured this product cuz a lot of the times we don’t like to just put whatever out there and whatever product we would like to test things out. And sometimes I’ve even written stories like I’ve had five miscarriages and these are my honest reviews. So sometimes it does help to be offered the product. But it’s not always necessary. I kind of will let you know if I want to try it or need it for consideration. But you don’t have to read the offer.

Lexie Smith

Fair enough. See, that wasn’t too bad.

Lexie Smith

Ruksana Hussain is an award winning journalist with 20 years of experience working with local, national and international print and digital media for consumer and trade markets. As a magazine editor features generalist and contributing writer for outlets such as apartment therapy, luxury travel magazine, California apparel news, dining out delta skylines edible Business Insider, traveling, tourist and many more. Ruksana covers diverse beats and topics spanning from lifestyle, to travel to cuisine, to culture, business, wellness, technology, and much more. And Episode 20 we talk about ghostwriting, advertorials, and, of course, learn her top pitching do’s and don’ts.

Lexie Smith

So, kind of on that theme of preference, I always like to do a bit of rapid fire preferential questions when I have someone who is in the media field. So if you’re up for it, I’d love to kind of just hammer through them. There’s no right or wrong answer. It’s just a personal preference. All right. Okay. Do you prefer a certain day of the week to be pitched?

Ruksana Hussain

No.

Lexie Smith

No, any days? No goes?

Ruksana Hussain

Any day is fine.

Lexie Smith

Do you prefer to be pitched at a certain time? So morning, evening?

Ruksana Hussain

Doesn’t matter. Anytime. It’s fine.

Lexie Smith

You’re easy. I like this. How important are photos to you in a pitch? Or does the subject need to be able to offer or provide photos?

Ruksana Hussain

They definitely need to be able to offer photos, professional photos would be great, especially this past year, I think that’s been really difficult for a lot of outlets to organize photoshoots so having professional you know, headshots, just the basic prescot picture pictures of your product or services. That would really make the job easy.

Lexie Smith

Yeah. Do you actually look at people’s press or media kits?

 

Ruksana Hussain

Sometimes, yes. If they sent me a link, which a lot of people are doing right now and I I appreciate that. I definitely do look at their media kits. Yes, I do.

Lexie Smith

Okay, so you told us kind of some follow ups you don’t like but how do you feel about follow ups in general? And is there you know, is one follow up? Okay.

Ruksana Hussain

It’s two follow ups. Okay. I’m good with follow ups. I think sometimes it does happen that you are busy and you haven’t looked at something. Something landed in your spam folder or trash folder. I’ve had that happen, and they’ve been really good stories that I’ve ended up working on. I definitely think it’s great to have two or three follow ups. But yes, if you don’t hear from a journalist after that, it’s good to assume that you need to give them some time before you think of following up on the exact same topic again. 

Lexie Smith

Yeah. last little Rapid Fire question. Doesn’t matter to you if you’re being pitched by a publicist or a founder? Or do you even notice if one or the other?

Ruksana Hussain

It doesn’t matter to me.

Lexie Smith

No, no. Okay. Cool.

Lexie Smith

Megan Beauchamp is a Los Angeles based writer and editor with over 10 years of experience in digital publishing. She is currently the managing editor at the modern career platform, create and cultivate and was previously the managing editor at my domain, a leading women’s lifestyle site and Episode 24. We talked about editorial calendars, producing from a place of service and how to pitch create and cultivate.

Lexie Smith

So this is kind of rapid fire so whatever comes to mind, there’s no right or wrong ready. Do you prefer a certain day of the week to be pitched?

Megan Beauchamp

I would say yes, I do earlier in the week is preferred. I’d say like Monday, Tuesday, Wednesday, but I would also ask that people be patient, I probably won’t get back to you until later in the week. If you do send it on Monday, I might get back to you on a Wednesday or Thursday, but I do prefer to like field those and get them, you know, in my brain earlier in the week, so that I have some time to think about it. But yeah, I would say my preferences earlier in the week, earlier in the week.

Lexie Smith

What about time of day? Does that matter?

Megan Beauchamp

Oh, yes. mornings, I’ve tried to, in this, like separation of work life balance, and just limiting my time, you know, of being available to communicate with people just because I need time also to, you know, work out that editorial strategy and do work, I tend to check emails, like once in the morning, once, maybe at lunch, and then at the end of the day, so I try and just limit it to, like 20 minute increments to kind of be like an hour of my day in my inbox. Otherwise, I mean, I could be there all day. boundaries, it’s a real thing. And actually, it’s helpful for everyone to hear that the person at the other end of the inbox also should have boundaries, right? It’s a two way street. We’re all people here.

 

Lexie Smith

So you talk briefly about follow ups. But I’m going to ask you to expand a little bit more, how many follow ups how quickly, you know, should someone follow up? just general feelings on that topic?

Megan Beauchamp

Yeah, I’m definitely pro follow up love a kind reminder, my inbox can get full. So I appreciate it when people do follow up. But I’d say maybe limited to two or three follow ups. I do try to respond to most emails that I get, especially to my work email, I get flooded with my personal email pitches as well. But I do try to get back to most people who email me professionally and you know, and my fancy email, but I don’t get to them all. It’s just the high volume. But I’d so I’d say two to three follow ups. And maybe leave it at that.

Lexie Smith

Do you prefer your personal email or your CNC email? Or does it depend?

Megan Beauchamp

Definitely my work email. Often, if I get pitches to my personal email that I want to pursue all forwarded to my work, email and reply to people from there, it’s just the easiest place to reach me, I don’t usually have my personal email open on my like work computer when I’m working. And I try to keep my phone in a different room as well. Just be so distracting. So if you email my personal email, I probably won’t get back to you for a couple days. If I do get back to you. But my work email is a much better bit.

Lexie Smith

Do you prefer to be pitched via email? Second question to that? How do you feel about people pitching off of email on social media sites?

Megan Beauchamp

I definitely prefer email pitches, yes, 100%. It’s just an easier way for me to manage my thoughts. And, you know, workwise, going through my email inbox that I use Asana to like, kind of convert ideas and pitches and things from email into the editorial calendar of what’s going to happen. So emails, definitely preferred. Instagram is kind of my social media of choice. And like I said before, I’m just trying to limit my time on digital after hours. So I tend to not dive too deep into into DMS and things and if you do message me there, I would direct you to my email anyhow. So emails definitely preferred. 

Lexie Smith

Yeah, thank you for sharing. I think that’s a question that’s coming up more and more, obviously, as we get further and further into the 21st century.

Megan Beauchamp

Yeah, but you’re definitely right. It is it is a preference, because I know, DMS on Instagram is definitely becoming a way to communicate with people cuz you know, you know, people are there, right. But I do try to leave that for personal time. Just being on on Instagram, even though we you know, use it for work as well, but try to draw those boundaries.

Lexie Smith

It’s funny, not that you’re asking, but I’m gonna share with everyone. I have two Instagrams. So I have my personal Lexie account. And then I have my work one, and I did that for boundaries. It wasn’t even like a strategic marketing play. Maybe it could have been should have been, but I too want boundaries in life. And so anytime someone adds me on my personal that I haven’t actually met, or it’s like a business, I’m like, Oh, go over to THEPRBAR, that way.

Megan Beauchamp

That’s so smart. I like that you have those two accounts. Yeah, the lines have definitely been blurred a little bit with, you know, how you communicate with people are just so many ways to reach people. Email, Instagram, LinkedIn. But yeah, I definitely prefer email to help set those boundaries.

Lexie Smith

So emails, do you care who the person pitching you is? Meaning Do you feel like if someone’s pitching you they have to be in the pure fields? Can it be a founder? Do you prefer one to the other? Does it not matter? What is your general thoughts on that?

 

Megan Beauchamp

No. Yeah, I would say it doesn’t matter. I feel like I get a bunch of different types because we kind of touched more on the PR pitches that I received, but I also receive pitches from writers or contributors and yeah, I would say it doesn’t matter or if a founder wanted to reach out directly

That would be fun too. Yeah, no goes things that hit your inbox really high stop or start, you know, well I quit, when I would say that get my attention are the ones that are a bit personalized. Like, it’s really clear to me that they, whoever sending the pitch knows what C&C is what we’re all about the type of content that we create the founders that we feature, since it is kind of like, you know, content created formed by women. Typically, we feature women in business, not to say that we wouldn’t feature a man but just in general, yeah, just the pitches that catch my eye really have a sense of what C&C is all about. And so I would say my pet peeves for I prefer really clear, concise pitches. So there’s like a kind of specific reason that you’re getting in touch, you’re either pitching a particular founder or a particular story idea, and it’s really clear what that is. So definitely prefer clear and concise, personalized, kind of to C&C you know, what we are what we do. So those are kind of like my, my preferred tips. pet peeves will opposite of that. I decided like not very precise, not relevant. Yeah, I guess I went with the more positive spin.

Lexie Smith

I appreciate that. And we can kind of infer the opposite as being you know, and not your your favorite things.

Lexie Smith

Jessica Abo is a highly sought after media trainer, storytelling coach, award winning journalist and best selling author, working more than 20 plus years as a TV news anchor and reporter Jessica has appeared on The Today Show, Good Morning America, Access Hollywood, CBS, Fox, CNN, and more. Today, you can watch Jessica’s weekly business segments on entrepreneur.com and Episode 37. We talk about getting camera ready, how to show up unfiltered and authentically on social media, and what to do and not to do if you’re sliding into her inbox with a pitch.

Lexie Smith

So that’s the perfect segue into a little rapid fire that I wanted to do. Anytime I have a member of the media who is someone who gets pitched on, I like to just go rapid fire through some preferential questions. So obviously no, no right or wrong. I’m just going to go do you prefer X, Y, or Z and whatever comes to mind, so you go to that? I’m perfect. Okay, cool. Very first question. Where do you prefer to be pitched email, Twitter, Instagram, LinkedIn, etc.

Jessica Abo

Email, email.

 Lexie Smith

Is there such thing as too long of a pitch?

Jessica Abo

Yes.

Lexie Smith

Favorite day of the week to be pitched doesn’t exist?

Jessica Abo

Doesn’t matter.

 Lexie Smith

Any any days to avoid?

Jessica Abo

No.

Lexie Smith

Time of day?

Jessica Abo

No.

 

Lexie Smith

How do you feel about follow ups?

 

Jessica Abo

You should not follow up with me within 24 hours of sending me your pitch.

 

Lexie Smith

Can people send one follow up the following week?

Jessica Abo

Following week is great, but not 24 hours later? And definitely not six hours later. Like what just happened? The other day.

 

Lexie Smith

Oh, yeah. Okay, so that would probably be a pet peeve. Any other biggest pet peeves that you see come through your inbox?

 

Jessica Abo

Make sure you address the pitch to me and not somebody else, because that usually is a sign that you’re copy and pasting the pitch and sending it to hundreds of people. So it doesn’t show that you’ve watched my entrepreneur pieces, or know how I format these videos or articles. Don’t pitch me a segment for Forbes or Business Insider. I don’t contribute to those I contribute to entrepreneur. If you have a piece you’re pitching and it’s similar to something else I’ve covered, it would be great to know that you’re familiar with that piece and how your piece would be different. And other pet peeves are things to note, I think I think those are the big ones right there.

 

Lexie Smith

Great. Perfect. You nailed that.

 

Lexie Smith

Okay, guys, that is a wrap of some of our top past media guests pitching preferences. If you do end up reaching out to any of these incredible ladies, make sure to mention that you did your homework and research by listening to this podcast. Now before we sign off naturally, I have to give a quick beverage shout out and today I want to shout out one of my favorite white wines. albarino from spirit horse vineyards. Spirit horse is a woman owned winery who donates a portion of proceeds to causes around the world sales from their wines have helped provide horse therapy to Children in Need mentorship to foster girls in so much more. You can learn more about the winery by visiting spirit horse vineyards.com Cheers. Hey guys, if you are enjoying the pigeon and sipping podcast, please do me a huge favor.

 

 

Lexie Smith

And leave a review wherever you are listening. If you want to connect with me to learn more about the PR Inc. You can do so on Instagram at THEPRBAR_inc. or you can check out my website theprbarinc.com. Cheers!

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