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Scaling to Six-Figures with Brittany Mobley – Podcast Transcript

Scaling to Six-Figures, Getting PR Blacklisted + Jack and Pineapples with PR Pro Brittany Mobley

Episode 27 – Scaling to Six-Figures with Brittany Mobley – Podcast Transcript

 

SPEAKERS Lexie Smith, Brittany Mobley

 

Lexie Smith 

Hey guys Lexie here, travel enthusiast, lover of puns, pizza and wine connoisseur and founder of THEPRBAR inc., and you’re tuning in to the Pitchin’ and Sippin’ Podcast, from behind the scenes interviews with the media to honest conversations with other PR pros to a look at inspiring brands and entrepreneurs that are rocking the world of PR. In this podcast, we talk tips while taking sips and talking about all the things that make those in the world of PR tick. Let’s get started. Today’s guest is PR pro Brittany Mobley, the owner of Culturit Public Relations and Design Co. based out of West Bloomfield, Michigan, Brittany is a publicist, graphic and web designer. After working for an agency in 2015, she branched out on her own and created Bmobley Media Relations, finding quick success with clients who were willing to take a chance on her early on, her business grew quickly and organically. And in 2019, she decided to implement a name change to better align with their overall services in brand and Culturit was born. In today’s episode, Brittany and I talked about how she managed to scale a six figure agency during the pandemic as a first time mom, and while securing a master’s degree. She gives us her best PR do’s and don’ts, resources that helped her scale, what it means to be blacklisted in PR and much much more. Her favorite sips are yet again, two new flavor profiles I’ve yet to try. So without further ado, let’s dive in. Did you know that because I have a podcast I to get and receive pitches while I do and it makes my heart so happy when I see a relevant and thoughtful pitch come in for this podcast. That is exactly what happened with today’s guest, which is no surprise because Brittany is a total PR Pro. So Brittany, welcome officially to the Pitchin’ and Sippin’ Podcast. Before we dive into the world of PR I’d love to learn a bit more about you outside of work. First up, where in the world are you?

 

Brittany Mobley 

So I’m in Novi, Michigan, currently, I go back and forth between Canton and Novi. They’re both home for me. I have a one year old son. So that’s what my family helps me out a lot. So West Bloomfield, Novi and Canton. And they’re kind of on the same side of the world. And we’re with family all the time. So that’s a typical day for me. We’re going back and forth the family’s houses and I’m doing work, cramming everything in, working hard, grinding, making sure that I’m staying on task a normal day for me, I wake up, get a cup of coffee, check you newsletters, I have a few faves. And then I hop on my podcast for the day the Pitchin’ and Sippin’ has been my favorite thus far. and a few others that I’ve also spoke to a few people on a few times. So for me, that’s how I get my day started. And that’s how I begin my overall data pitch.

 

Lexie Smith 

So I did not make her say that everyone. So thank you for giving the podcast a shout out. One year old son, what’s his name?

 

Brittany Mobley 

His name is Brandon,

 

Lexie Smith 

Brandon. And so outside of work, what are some of your favorite hobbies, things you might do with your son with your family?

 

Brittany Mobley 

So because of COVID You know, we’re limited to only so many things we can do. But I’m grateful that they have opened up like the city parks. Those have been super exciting to watch him kind of explore and for some reason I take him to the park and he does not care for any of the you know the amenities, this slide or the swings. He’ll play with it for a while. He is a true boy. He loves dirt and rock. So yeah, it mean it kind of defeats the purpose. But if he’s having fun, I like watching them. It’s like okay, whatever have fun, Oh yeah,

 

Lexie Smith 

I don’t have children of my own yet. But I have four nieces and nephews and I remember vividly my first nephew. I would buy him all these toys. And he’d always end up, when he was really little so like between maybe, you know, around the age of one. He’d ended up playing with like a random pack of gum in my purse rather than the toy.

 

Brittany Mobley 

Oh my god. Yes. Yes, exactly. And that’s me all day like I bought him where we buy him toys and he’ll play with the remotes. He loves remotes. Oh my goodness. Play remotes are plants anything but the toys So yeah, I get it.

 

Lexie Smith 

And yet we still buy them because we feel we want you want to get them something but they’re pretty easy to please at that age, which is nice. Now my nephew’s have grown and I I love them dearly. But if their Christmas present is physically bigger than the others, they fit like, Can we just remember when my gum packs are not for you?

 

Brittany Mobley 

You know me, you read my mind. And that’s how I’m feeling right now. Like.

 

Lexie Smith 

Okay, so one more fun question. What is one thing that people might be surprised to learn about you?

 

Brittany Mobley 

That I sing in the choir at my church when we actually had the choir, but due to COVID, however, I joined a group online where we do like virtual choir rehearsal. So yeah.

 

Lexie Smith 

How does that work? Is it like, significantly… I would imagine it’d be significantly more difficult to you know, harmonize virtually. But does it work out pretty well?

 

Brittany Mobley 

Well, we don’t really like sing as like we would in a normal choir stand. So we basically there’s one person leading, and then we’ll just like, join in on certain parts. And, you know, let it go from there. So yeah, it is different, for sure.

 

Lexie Smith 

Different. I had another guest on this show, Julia Steele from IFundWomen who also sings in her church choir. So there’s a theme with badass woman and choirs on the show.

 

Brittany Mobley 

I love it. Yes, it is so fun. I don’t know.

 

Lexie Smith 

So let’s turn now to our mutual love language of public relations. First and foremost, how did you make your way into the world of PR?

 

Brittany Mobley 

Oh, my God, I started off when I was an undergrad to be honest, I didn’t know what I wanted to do. First off, I’m horrible at math and science. And I tried psychology and I dropped the whole thing as soon as I took like, the first psychology class. And then I went to journalism. And then I realized, like, there was this outlet. That was like hosting college students to come in, like, speak. But there was a girl that was, you know, writing these letters to us, you know, to announce that they’re looking for such and such and X, Y and Z. And then it says she was their public relations chair. And I’m like, What is that? So after that, you know, I did apply, you know, to go and participate. And then I found out her role. And after that, I was like, Okay, this is kind of what I want to do. And I realized I had it as a major at my school. So I took that up. And then ultimately, I ended up working at an agency in 2015. And I kind of started from there. I found a network a lot, a lot of people while I was working at the agency and learned a lot of techniques and a lot of information. And I started to implement that after I left the following year to kind of start doing it on my own.

 

Lexie Smith 

Did you go into a specific niche of PR when you graduated? Like were you in a travel agency or you know, a tech agency,

 

Brittany Mobley 

they weren’t super specific. There was like different portions of it, where there was like food and beverage. And then there was healthcare, I was more so on the healthcare side, I work with the Blue Cross Blue Shield was one of the focuses when I was there. So I started off in healthcare, and I had to work in health care a little bit now.

 

Lexie Smith 

Blue Cross Blue Shield, I mean, that’s a giant client, like massive, massive. So I’m curious working with a client of that magnitude, well maybe be it’s helpful to know, where you at a big firm, or was it a smaller, more boutique agency?

 

Brittany Mobley 

So it was a boutique agency, I don’t want to say their name, because I don’t know we’re allowed to or not. So they are located in multiple states. And they do have a few locations overseas. Basically, we were sectored off into Blue Cross Blue Shield of Michigan. And then they have by Jamba Juice, and this was in 2016. And they had think dress barn and a few others that I can really think of offhand. So I specifically worked on Blue Cross Blue Shield doing a lot of the social media and the pitching and things of that nature.

 

Lexie Smith 

How did you like working for such a monster of size wise client?

 

Brittany Mobley 

So working at a at an agency is a beast within itself. It’s kind of like either you swim or you sink type of deal. Nobody has like time to help you or no one really wants to help you because everybody’s fighting for their seat at the table. I was kind of there on an intern status. And it was kind of those things like if you kind of beat the other person at the game, so to speak, or if you landed more pitches. During that time during your your internship, that person get hired in over you one of those type of things. I even had somebody get hired in after I came in who get paid more than me with a Master’s. So that played a part too, I mean, it’s really different and you really have to be cut out for it. Like Don’t get me wrong, I love it. It’s fast paced, and it does teach you a lot and it’s worth it if you’re going to go ahead and try to practice on your own. However, it’s really one of those things where you have to go in fighting and you learn a lot like it prepares you to be a true publicist. If you decide to move on

 

Lexie Smith 

what happened from there? Did you… you know, you still, I know the answer but are you still working there today or what came next?

 

Brittany Mobley 

No, oh my God, I stopped working there maybe. So like I said it was an internship. So it probably was about seven or eight months. And of course, I made a lot of mistakes because I didn’t have someone who was like training me or helping me out. The person that they hired me under, she kind of just told him when I get there, like, I don’t know why you guys put her up under me, you know, I don’t have time to help her. And I would never forget that, Lexie, like never and that’s what kind of like fuel my fire because I didn’t make a lot of mistakes when I was there. And then a lot of time revamping, you know some of the things that I did to move on. So you know, after I left, a year later, I ended up… half of a year later, I ended up just kind of freelancing, I was already really good at like using Photoshop. So I started like doing graphic and web design. And then I kind of polished those skills up. But then I started networking like crazy, like I went to so many networking events. And then I was meeting people and I actually met a girl, her name is Ebony Cochran, and she kind of just after I introduced myself to the group of women that day, I introduced myself as a as a publicist, and I really wasn’t doing PR on my own by myself. So I said that and by the end of the event, a lot of people came up to me asking like, you know, well, I, you know, I was thinking about hiring a publicist, I know you’re new, you know, and she was one of the people that I was like, I’m gonna be your guinea pig. Let’s go, like, try to charge me whatever, you’re gonna charge me and let’s go from there. And to be honest, I charged her like 250 bucks. And I was like, oh, wow, I started pitching. And I did land her like, three or four features in like, the first two weeks.

 

Lexie Smith 

I mean, you remember her name? Clearly, this was this woman was a big part of your journey and really cool that she saw something and wanted to take a chance on you. And then you turned around and proved her right. Hopefully, you know, your charges went up, you know, soon thereafter.

 

Brittany Mobley 

Yeah.

 

Lexie Smith 

Hey, guys, Lexie here interrupting the show. Really quick to drop a note. Did you know that in a study produced by Nielsen, it was reported that PR is almost 90% more effective than advertising? Well, it is. I swear, Google it. So if you’ve been enjoying learning about all things, pitching and sipping, I wanted to give you an official invite to visit my website, theprbarinc.com spelled t h e p r b a r i n c .com. To learn even more about how you might be able to work with yours truly to increase your influence, impact and revenue with PR. If you’re not sure where to start on the site, consider booking a free consultation. Alright, I’m done back to the show. Okay, so you had your first client, things are going well, what was next?

 

Brittany Mobley 

I’m really good friends with her right now. We kind of work together ever since then we still talk till this day. And I went ahead and I kept working with her consistently throughout the years and I landed every major media outlet in the state of Michigan. Her client base is basically here in Michigan. So that was our focus when it came to media coverage. She did get a few national spots, but they weren’t you know, prominent for something that I did I think that came like through earned media or something of that nature, I believe so. But yeah, I just continually work with her and and after people kept seeing me post and share content, like, Oh, yeah, just secured. You know, this outlet, we just secured this outlet. Here’s me today, behind the scenes at the news station. And of course, before COVID. So I’m showing up at the new stations, sharing behind the scenes, you’ll see me, you know, behind the cameras, prepping clients, and then I even launched an organization called Young People in PR. I did that in Detroit, Atlanta, and Washington, DC. And I even put my stuff on the news for those, I pitched myself and landed those, and just sharing that content consistently on social media, like people started tagging me. It’s like, Oh, I need a publicist. Or can you guys recommend an agency and I started getting tagged and word of mouth travels super fast. And I just started to get like clients everywhere. So now today, I did enroll in grad school at one point and I have a professor who brought me on to a really good project called Gift of Life of Michigan. It’s the only organ and tissue donation organization in the state of Michigan. They’re the only certified organization. And basically, we work as managers on a diversity and inclusion campaign for the multicultural audience. We basically change and shape perspectives and change the narrative of organ and tissue donation within multicultural communities. Because overall, we’re trying to change in perspective to get more people to you know, donate to get more people outside of that, you know, get them off of dialysis because there are a lot of multicultural people who are on dialysis. So we’re working to kind of switch gears and see if we can get more people to start saving lives in that matter. So yeah, that’s what I do.

 

Lexie Smith 

That’s incredible. And I want to point back to the pitch I mentioned at the top of the show, when you submitted your your pitch to be on this podcast, one thing you offered to talk about was how you scaled a six figure agency during the pandemic as a first time mom, and securing a master’s degrees. So Hello, everyone, we actually officially have super woman on this podcast right now. Literally I can’t like… I have so many questions about how you do all those things. But let’s start small, you kind of brought us into this really organic way in which you created your agency. Take a moment Think back to the wonderful month of March 2020. What happened? Were you How was your agency? How were you initially impacted by the pandemic?

 

Brittany Mobley 

Okay, so over the years, remember when you were like, Oh, my God, I know you raise your prices, right?

 

Lexie Smith 

Yes.

 

Brittany Mobley 

Well, my prices were already raised, they were kind of really high for my audience. So a lot of people couldn’t afford to purchase it initially. But I feel like when the pandemic hit, I don’t know, I don’t know where like, I don’t know, if if people got the extra money. I don’t know. But it just, they just came in like a swarm. And they were coming every month, like further. I think about five months out of that year, I probably had like, five, five figure months for sure.

 

Lexie Smith 

Amazing

 

Brittany Mobley 

You know, they had already reached out in the past. And they’re like, you know, I’m interested in your services, how do I start, and then I’ll tell them the price. And okay, well, I’ll check back later or right now, I don’t have the budget. So I had a lot of brand new or a lot of entrepreneurs who are ready to uplevel their business now that they were able to possibly get access to funding during this time, or if they were working from home and had the time to do things with their business this time around. So I think that was a major part of it. And then I created a few signature offers that kind of upped the prices on those too. Because, of course, when you’re getting so many requests you at that point you up the pricing to kind of take less offers, but make more money. And eventually I kind of transitioned into that. And I was able to ultimately, I didn’t even know I made six figures like see like I had to do my taxes. And lo and behold me looking at my revenue in December preparing to go into January. And just I wasn’t shocked to I’m like, wait a minute, what

 

Lexie Smith 

It happened so fast!

 

Brittany Mobley 

Yeah, it did happen. It happened really fast. And it goes to show that my price points are fine. It’s just that people either need time to prepare or need time to invest, I guess, so to speak,

 

Lexie Smith 

I think too… you hit on a lot of factors that probably contributed into why maybe you saw a surge. The other thing I’ll say is hopefully, you know, people started to really see the value of PR, which, you know, for those of us in this industry, we believe in it. What I’d love to know, and I’m sure this is something that you get asked because I think you know, every publicist gets asked this at some point, in your own words, I’d love to know what you really think the value of VR is. How would you describe that to your clients?

 

Brittany Mobley 

I think the value of PR is allowing someone to, or allowing someone or an agency to strategically share your story in a way that you don’t know how. So you can tell me a story now, but it’s my job to find the strategy or to find the message that can be either beneficial to someone or to the public that makes you profitable, or makes you newsworthy.

 

Lexie Smith 

And once you land, traditional kind of press or media placements, how can that impact a business from your experience?

 

Brittany Mobley 

I know that it increases brand awareness, I always encourage my clients to boost their placements, and to also share them through like an email blast with their mailing list and all their social media. And I think overall, it kind of establishes them as credible, brings in a lot of brand awareness for them compared to what they have not had prior to securing publicity.

 

Lexie Smith 

Yeah, that’s such a great point. It’s something I speak to my students about quite a lot that once you land press, you should do something with it to fully maximize, you know, get the ROI out of it. It’s not just Alright, you’re on Forbes once it’s gonna work for you. It’s alright, how can we integrate that in your BIOS, let’s pull that to your website. Let’s push that out to your customers. Right. And that’s what you were kind of, kind of just speaking to, and that’s such an important part of it.

 

Brittany Mobley 

Exactly. Yep. And that’s, I think a lot of a lot of our clients, they don’t they’re not educated enough to understand the importance of doing so. So I think if we kind of let them know right then and there like hey, this is your investment. If you want to return, we both have to do the word kinda. And that’s how we can restore make sure that they’re maximizing on our publicity efforts, for sure

 

Lexie Smith 

when you did start getting this influx of clients, really organically and you know, revenue came in, did you have to do anything to change? Whether it be back end systems? Did you have to hire or how did you adapt to keep up to this new influx of clients?

 

Brittany Mobley 

Um, yep, I did outsource. Um, so I was doing everything by myself at first, but I started to implement, like, I used Dubsado. I did hire a few assistants that I found on Upwork, I had about two assistants, and they were pretty much helping me pitch a little bit and help them with press release writing. And that kind of just helped me out a lot, especially with wrangling my, I had a newborn infant around this time, we were really just hopping on emails all day long, and communicate back and forth, what we were doing and shares dates, and it kind of made everything streamlined. So this time, I’m bringing down a few interns. So I’m expecting that we should progress in the same way, if we continue to learn strategies that I’ve been using for the past year.

 

Lexie Smith 

Yeah, because not only do you have now a thriving agency, let’s remind everyone, you’re also a new mom and pursuing a master’s degree, which is just I mean, a lot. So, you know, having help and support, I think makes it a little bit more realistic, kind of on that point. For those who are juggling all the things, do you have any kind of extra piece of advice for entrepreneurs or agency owners listening?

 

Brittany Mobley 

Well, so I did get my masters in August of last year, it was a year program at Full Sail University, the advice that I have is make sure that you have or if possible, implementing a support system is major, a lot of people don’t have a good support system, and I truly understand. But I mean, even if you hire like they have like younger and home nannies who are, you know, out of school for the summer, who could use a little bit more, I guess, like income or experience with childcare so that it can improve on their skill sets. And they can apply for some certifications, they have those available. And then even like your local care centers, they’re willing to work with like smaller budgets and things like that. But your support system is going to be key when you’re trying to run a business as an entrepreneur, for sure.

 

Lexie Smith 

It takes a village, right, that’s, you know, quote, attribution, whoever first said that, but it’s very, very true. So we keep speaking and talking about your agency. But let’s actually talk about your agency, what is your agency called? And what type of clients do you service

 

Brittany Mobley 

the name of my business is Culturit PR and Design Co. it’s a mixture of the words culture and culturist. They both have a meaning of basically creating, you know, the sound mind and body of your business. And it kind of gives it the breadth and how it operates, which is why I use both in it, you know, is based on the culture of who you are, where you come from, and which, what you want to represent as a brand. My agency focuses on community food, beverage and lifestyle. And I have clients right now in Michigan, and Washington, DC. And I have one getting ready to sign on in LA too

 

Lexie Smith 

Oh, over in the West Coast.

 

Brittany Mobley 

All right, I’m so lucky.

 

Lexie Smith 

It’s here. It’s amazing. I love hearing the why behind people’s names and I will relate to you. I think the funniest people get the THEPRBAR wrong. And I understand that they spell it wrong. They don’t they get confused on what it means. But the best mistake I had, it was a government client. So like a very formalized sales call. And they thought my company’s name was the PR Barbie.

 

Brittany Mobley 

Oh my god, are you serious?

 

Lexie Smith 

I’m like so Gosh, dang blonde. And I’m like cracking up. I’m like, you would have hopped on a call with the PR Barbie being a government agency. I was like… Okay,

 

Brittany Mobley 

I know. Right? Well, I mean, at least they did, which is a good thing. So

 

Lexie Smith 

I just I just thought it was so funny. I’m like, No, I mean, it’s not much better. It’s, it’s about a bar, you know, we’re gonna talk about wine and you’re still a government agency. But anyways, I can relate to people asking about your company name. So I would love to kind of switch and talk a little bit about some of your best do’s and don’ts of PR. So let’s start with some do’s when pitching the media. Do you have any tips for our listeners what to do like good things when pitching the media

 

Brittany Mobley 

do customize your pitch, do follow up and do track some of the metrics, like as far as the click rate if you can, find you a system that tracks the click rate, the open rate, the bounce rate basically just to follow you know if this is the right person to pitch or not. are they responding are they opening because I want to know if they’re interested or not, that has for sure saved my life.

 

Lexie Smith 

So actually, usually when I have a member of the media on, ask them, How many follow ups are okay for you? I’d actually love to ask, have you figured out if there’s a sweet spot for how many times on the pitching and how many follow ups, you usually need to send on average to get a response?

 

Brittany Mobley 

I think the media says like one

 

Lexie Smith 

all over the place, I will say up on the show.

 

Brittany Mobley 

Yeah, I’ve heard of like three. But for us, since we have those metrics in the background, like the opening the click rate, and you know if it bounced or not, we typically only do one,

 

Lexie Smith  

I would say, that’s my kind of rule of thumb. I say one maybe two but I have met publicists who were like, hound them hound them hound them until you get something, I’m like, no.

 

Brittany Mobley 

And then you get blacklisted? Oh, my God.

 

Lexie Smith 

Yes. So I feel that way. I was on a panel once with a fellow publicist, there’s about five of us or so. And we were all asked that question. That’s how she answered and I decided to like watch my facial expression to not react in a * gasp * way because you know, much respect to her and whatever works for her, but not how I’ve ever gone about it. That’s for sure.

 

Brittany Mobley 

When I did try that years ago, I’d have blacklisted like a few times. I’m not gonna lie.

 

Lexie Smith 

Yeah. Well, okay. So we know, we’re, you know, we’re talking lingo here. What does it mean to be blacklisted?

 

Brittany Mobley 

Like, they block you. That could be one way or like, I mean, word travels fast. When you’re in PR and the media, they’ll start to kind of say, like, things about you, like, you know, don’t respond, you know, she doesn’t have a good angle, and she doesn’t understand the process, or she’s not doing something right. It could be a lot of things. But that’s like, the main way to get blacklisted. Like, they just you know, word travels, like you’re just not reputable, or what you’re doing, they will block you or, you know, just start responding. Oh, you know, through the whole media outlet that you’re pitching anyway.

 

Lexie Smith 

Yes. And that is a very real thing, people. So kind of on that blacklist note, what are some don’ts? What don’t you want to do in pitching the media?

 

Brittany Mobley 

Oh, my God. This one is like so common. And I always say it wrong. Don’t. Oh, don’t spray and pray.

 

Lexie Smith 

I love it.

 

Brittany Mobley 

Yeah, don’t spray and pray. Which means, you know, don’t don’t pitch the same pitch to 25. editors and or I’m sorry, writers or contributors in a day. Like just don’t do it ever. Not in a day, not in a night. Not in evening. never pray in spring, I mean, spray and pray spray and pray. I think praying spray,

 

Lexie Smith 

whatever we get what you’re saying it’s it’s quality over quantity? Yeah, no, I could not agree more, one more kind of question, then we’ll we’ll start to wrap things up, you created a organization called Young People in PR. So I’d love to know, for those listening, we have a variety of listeners that tuned in to the show those looking to either upload all their career in PR, or maybe they’re going to start to begin a DIY PR journey, because they just aren’t at a place where they can hire a PR firm just yet. What advice do you have for them,

 

Brittany Mobley 

I want to say… Just do your research. There’s a lot of people out there who who say they can get you press or publicity. And you want to be sure that you are working with the right person who’s very, I want to say passionate about what they’re doing that knows what they’re doing that has a great reputation. And you can visually for yourself, see their portfolio and the content that they’re putting out there for their clients and also the type of clients that they represent. So just be intentional about that. wanting to do it yourself. There’s a lot of resources out there. And there’s a lot of people that teach and it’s more so about networking with those people use club house, use Facebook group, join us as group, just educate yourself on you know the benefits of doing it yourself or hiring a publicist. Eventually, if you can, and just understanding what it takes to get, you know, press, it is okay to sometimes just go ahead and have your own pages. But I would definitely do research on how to create a successful page and read books too. I mean, those things really help. And then last but not least podcast. They are everything. If you… on podcast and you look up any PR podcast with true professionals, like Lexie, for sure, she has a lot of entrepreneurs and great people who work for different places and they work in different spaces. You can learn a lot from listening to those two. So for sure, just do research.

 

Lexie Smith 

Yeah, I’m sliding your 20 right now. Thank you for the second plug. No, thank you. I think that’s, that’s so great. You know, we live in this… We’re very lucky in many ways to live in a world where we have almost an endless access to knowledge, at least if you live in an area that has access to internet. You know, there’s, and if you can get into the digital device, but if you have a computer if you have internet or you can go to a library, there’s so much free information out there dive in whatever form you know if you’re a reader if you’re a listener, whatever however you learn, I think that’s really great advice. Stray away from pitching, let’s move on to talk in sipping. So what is your favorite drink of choice? This can be alcoholic or non alcoholic too.

 

Brittany Mobley 

I love and this is crazy, but I would every single day of my life drink an iced grande almond milk honey flat white with caramel drizzle, is weird.

 

Lexie Smith 

Holy moly. Hold on. Like me to write that down. Slow iced

 

Brittany Mobley 

ice grinding almond milk honey flat white

 

Lexie Smith 

almond milk, honey, flat white.

 

Brittany Mobley 

Yeah. And it’s on the menu. So like if you… if some of them you do have to remember but this one is like on the actual menu.

 

Lexie Smith 

Love that. What did you have a second one?

 

Brittany Mobley 

The other one was just Jack and pineapple.

 

Lexie Smith 

Those are super unique. I’m actually definitely allergic to nuts. So I won’t be able to try that the almondmilk one.

 

Brittany Mobley 

Oh, no,

 

Lexie Smith 

I know. It’s a it’s a bummer. But jack and pineapple is on my ok list. So that’s a fun one. I’ve actually never tried that combination. And I feel like I’m consistently saying that statement on this show. But yet again,

 

Brittany Mobley 

do they ever ask you what’s your favorite?

 

Lexie Smith 

It changes time of day. I my absolute favorite cocktail is a spicy jalapeno Margarita with tahini. Oh my god. We had it at my engagement party. It was, I’m obsessed. And then other than that, I’d say wine. And then the type of wine really just varies by temperature, time of day, meal.

 

Brittany Mobley 

I agree. Yeah, I agree.

 

Lexie Smith 

Thank you for asking. I appreciate that. No, most people do not ask. So last but not least, please tell everyone where they can go to follow you to connect with you to learn more about  Culturit it and all things Brittany.

 

Brittany Mobley 

So I am on Instagram and it’s @culturitpr that’s C U L T U R I T P R. And it’s the same on Twitter. And it’s the same on Facebook. LinkedIn is my name Brittany Mobley. So yeah, I’m on LinkedIn too. I’m on my website, though. I I do have my services on there. So you can contact me there for sure if you are inquiring about anything service related, but just to connect on social media. I’m definitely on Instagram and Twitter all the time.

 

Lexie Smith 

Perfect. Well, Brittany, thank you so much for joining me today. And again, kudos. You know, you proved in your pitch to me that you know how to pitch and then it’s clear your your company’s doing so so well. You’re a force to be reckoned with and I’m really honored that we had a chance to connect today.

 

Brittany Mobley 

Absolutely. Thank you so much for having me, Lexie and I really enjoyed this podcast. It’s been the best like literally, I love it. It’s my favorite PR podcast.

 

Lexie Smith 

Hey guys, if you are enjoying the Pitchin’ and Sippin’ podcast, please do me a huge favor and leave a review wherever you are listening. If you want to connect with me to learn more about THEPRBAR inc., You can do so on Instagram @theprbar_inc or you can check out my website at theprbarinc.com. Cheers

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