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How to Manage PR Outreach Overwhelm
3 PR Outreach Overwhelm Tips from a Behavioral Health Advisor
Guest Post Written by Kelley Hoag, Root to Rise Health
As busy business founders, we wear a lot of hats, but how would it feel to turn the overwhelm into organization?
I know you’ve experienced that moment when you have so many incredible ideas but the execution is cloudy, or your excitement around a potential new project is diminished by the daunting thought of where to begin and how it will get accomplished, or you feel on overdrive without any you-time.
I’ve been there, and after a bit of trial and error, I’ve mastered 3 ways to feel more at ease so your business can run smoothly and your mind can feel more spacious.
Batch Work
There are 2 approaches to this that I’ve found to be effective, and you can even use them together. One approach is to segment chunks of time by task. For example, 9am-10am is dedicated to emails, 10am-noon is writing, noon – 1pm is lunch, 1pm-3pm is writing, 3pm-4pm is emails, etc.
The other way to approach batching work is having days dedicated to certain tasks. Monday might be client calls, Tuesdays are for media outreach, Wednesdays are for writing, etc. This is helpful from a productivity and psychological stand-point. When we have too many tabs open, literally and metaphorically, we’re not giving our full attention to anything. We’re accomplishing too much and not enough. Having organized, intentional time blocks is a freeing, organized approach to get more done in less time.
Create Physical Reminders
Deciding on a goal for the hour, day, or week can be a motivating way to feel like you’re working towards something greater in your business (and life). However, often we get sucked back into our routines and easily forget our goal. Create a physical reminder of what you want to embody or accomplish to snap you out of autopilot. This can be your computer background, your phone’s wallpaper, a sticky note on your desk, a piece of jewelry you’ve assigned meaning to. You decide what makes the most sense.
Reduce Distractions and Welcome Breaks
When I say distractions here, I mean time and energy leaks. Unsubscribe from email you don’t care about, unfollow accounts that you don’t need to be following, clear out all of those documents and photos sitting on your desktop that could be organized into folders or deleted. These distractions add up and can hinder your productivity and your progress.
On the other hand, physical distractions like the doorbell ringing, your friend calling or your partner needing you, may lead to breaks. This isn’t always a bad thing. As humans, we’re not meant to work for hours on end. We actually do much better when we have intentional breaks. So, whether your break time is planned or it’s out of your control, use it for what it is – a break from work and a chance to reconnect and step away.
Scheduling in 5-10 minute breaks for a mindful activity is actually one of my favorite tips. This could be before a meeting or in between tasks where you simply check-in and re-calibrate. This could be a walk around the block, a few minutes of breath, jotting down what you’re proud of, eating mindfully. Welcome your breaks with open arms and find the gratitude in them. By combining both mindfulness and behavior change techniques, you’ll be able to work smarter not harder and still leave room to connect to yourself while showing up fully present for your business.
Feel like you could use a bit of help getting there? Schedule a free alignment call here to chat about it further!
About the author:
Kelley Hoag is a Behavioral Health Advisor with a Master’s of Science in Applied Behavioral Analysis and a Certificate in Integrative Nutrition. As the founder of Root to Rise Health, she uses behavior change and holistic health to help high achievers create a more free and balanced life through sustainable habit change.