Diagnostic PR Audit

Description

A private overview of all current PR materials and strategies to diagnose A) what’s NOT working B) what to tweak going forward.

This service is best used if you are:

1. Retaining outside PR support (and it’s not working)
2. Currently DIYing PR (it’s not working) and you don’t wish to enter a long-term engagement with THEPRBAR inc.
3. Have an In-hour PR team that is proving ineffective (and you want to know what is being done wrong / how to move forward more productively)

Includes:

• Full Asset Audit (Photos, Media Kit, Pitches, Media List, Press Release)
• 30 Minute Live Asset Review
• A Diagnostic Report – Summary of what to change going forward.
  • Includes:
    • One revised/edited pitch example (if applicable)
    • Edits/notes on Media Kit (if applicable)
    • Edits/notes on one press release (if applicable)
    • 5 revised contact selections (if applicable)
• 30-minute  Diagnostic Q+A

This does not include:

• Development of full new go-forward strategy (for additional strategy consultation information, check out THEPRBAR Bar Menu)
• Physical revision of press assets