Guest Trifecta: Media Bylines, Real Talk, and Kombucha with Mar Yvette

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Our guest today is Mar Yvette, an LA-based lifestyle writer and editor who has worked with some of the world’s most recognized media companies including E! News, ABC, Citysearch, Huffington Post, Playboy Magazine, and Good Day LA. She’s the founder and editor-in-chief of Homegirl Talk, an online platform that connects and promotes women from all walks of life, particularly women of color. In this episode she tells us about her journey and gives us some real-talk on writing, knowing your audience, and how to break into the media world.

Highlights:

• Mar tells us about her full time editing and writing career, and how she got started as a freelancer in the early 2000s. She started as a music journalist, writing CD reviews for zines; this was the beginning of her portfolio which propelled her to later have  access to interviewing bigger and more important bands. 
• Mar served as an editor for a variety of magazines. She later landed her own segment on the Good Day L.A. morning show which she grew up watching: she considers it a dream come true. 
• Mar talks about how she was in charge of different tasks: field reporting, production, and standing in front of the camera and how these different roles allowed her to explore her many different talents.
• Mar talks about what inspired her to launch Homegirl Talk: she wanted to create a safe space for girls and women to be authentic, to talk about their real feelings. As a third generation Mexican-American, she envisioned a platform where she could connect women of all backgrounds and colors, and where the content would celebrate women’s successes. Mar invites anyone wanting to start their writing career to start by pitching Homegirl Talk for a byline.
• Mar tells us how she met so many funny people over the years and how important it is to find happy moments in life, and just have fun! We need to find happy moments and enjoy them.